Lio Roxy believes in free thinking self-expression through various art forms, and the right to do so without unfair censorship or discriminatory barriers. She values the multi-faceted nature of people and their evolving interests and wants to set an example of allowing one’s individuality to flourish. She thinks outside the box with incorporation of multiple creative pursuits as an entire singular process. Her strategy when it comes to creating content with multiple niches is to invoke synergy between them in a holistic approach to content creation. She stands behind her personal creative flow, even while structuring her brand within the demands of the ever evolving and competitive algorithms of online platforms.